OPPO F3 leads the INR 15k – 30k price segment in India: Counterpoint
OPPO F3 captured 24.2% of the sales in the recent quarter (April – June 2017)
OPPO is one of the brands with 100% domestic manufacturing
New Delhi, 19th September 2017 – OPPO F3, The Selfie Expert, has been ranked no.1 amongst top sellers in the 15,000 to 30,000 price segment for the quarter (April – June 2017) as per the Counterpoint report. OPPO F3 has been appreciated for its front camera and ability to click perfect Group Selfies.
The OPPO F3 Selfie Expert topped the chart by capturing 24.2% of the sales amongst top sellers OPPO is also one of the brands with 100% domestic manufacturing ahead of its rivals.
1
OPPO
F3
24.2%
100% Domestic
2
vivo
V5s
18.0%
100% Domestic
3
Gionee
A1
9.1%
99% Domestic
Mr. Sky Li, OPPO VP and Managing Director of International Mobile Business, said, “India has always been a key market for us and we have worked towards fulfilling the consumer demands. It’s really exciting to see the OPPO F3 receiving such an overwhelming response and becoming a best seller. We will continue to focus on understanding the consumer needs and offer them products that meet their demands.”
Besides focusing on high-quality products, OPPO’s success can also be attributed to the fact that they understand consumer demands and take feedback seriously. In the Indian market, OPPO has been expanding its presence through Point of Sales and after sales service centres for giving its consumers a better and customized experience.
Successful marketing campaigns targeted towards reaching out to the young consumers through platforms like Bollywood, Cricket and Entertainment have also driven the brand to gain higher recognition in the Indian market.
