POCO launches segment’s most powerful 4G smartphone – M5 with its ‘premium-leather-like’ back

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POCO, a popular technology brand among young Indian techies, today announced the global launch of POCO M5, a device built to outperform in its segment. With the segment’s most powerful 6nm MediaTek Helio G99 processor, unique ‘premium-leather-like’ design language, 50MP triple camera setup, and 5000mAh battery, POCO M5 is a go-to phone for those who seek a perfect mix of style and performance.

Commenting on the launch, Himanshu Tandon, Country Head, POCO India said, “With POCO M-series, we have strived to offer something different, unique and innovative and we have offered a lot of firsts in the M-series smartphones in the budget segment. And one such example is that of POCO M3, which was one of the best-selling M-series devices. Now taking the legacy forward, our latest addition to the portfolio – POCO M5, standing true to the promise of offering great performance and great style, we bring the segment’s latest and best 6nm MediaTek Helio G99 processor-offering a perfect combination of power and efficiency. We are further pushing the limits with a premium leather like design on the all new POCO M5. And a 90Hz refresh rate FHD+ smart display, 5000mAh battery, 50MP camera, are also on offer-make it a device truly #BuiltToOutperform!”

Outperform with MediaTek Helio G99 SoC

Running on the segment’s most powerful processor, POCO M5 takes a huge leap with respect to performance from its predecessor and comes powered with MediaTek Helio G99 SoC. Built on a 6nm architecture, the processor is capable of delivering high-speed performance with efficiency at core. Supported by Arm Cortex A76 Octa-core with up to 2.2GHz clock speed and Arm Mali-G57 MC2 graphics card, POCO M5 offers smooth multitasking, advanced gaming performance, and a lag-free experience. Further backed up by LPDDR4X RAM and UFS 2.2 storage, it promises faster read and write speeds. POCO M5 comes with Turbo RAM feature to facilitate smooth functioning and further enhances the overall device performance as required by the users.

 

Create a style statement with a premium leather like design!

Innovative and thought-after design language is what makes the POCO M-series stand out in the crowd. Building on to the POCO OG design, POCO M5 flaunts a ‘premium leather-like’ finesse at the back panel that gives it a classy look and perfect in-hand feel with zero smudges. Available in three exciting and refreshing colors namely POCO Yellow, Icy Blue, and Power Black, a POCO M-series’ ranger raises the bar high with its design language, yet again.

 

Outperforming viewing experience

POCO M5 features a 6.58-inch 90Hz FHD+ IPS LCD panel with 2400X1080 resolution. Combined with a touch sampling rate of 240Hz, it brings an efficient scrolling and vivid content viewing experience. A true smart display, it automatically adapts to 30Hz, 60Hz, and 90Hz refresh rate depending on the type of content streaming. This feature also helps in better battery optimization. A rare offering in its segment, the front of POCO M5 is Corning® Gorilla® Glass 3 protected-making it sturdy and contributes to its well-built form factor. It also comes with in-built reading mode and sunlight mode, providing easy accessibility in broad daylight. Catering to a rich and immersive entertainment experience, consumers can also enjoy HDR content easily with the Widevine L1 support. For an immersive entertainment device, the device comes with Hi-Res certified audio, thereby taking the streaming experience a notch higher.

 

50MP triple camera setup

For all photography enthusiasts, POCO M5 boasts a triple camera setup with 50MP primary driver for detailed, sharp, and natural captures. Enhancing the camera quality in all lighting conditions are 2MP Macro sensor and 2MP depth sensor; where on one hand the former clicks nuanced close-up shots and the latter takes perfect bokeh shots. Its 8MP front snapper will help users capture beautiful moments with their loved ones.

 

5000mAh massive battery

Handling strenuous tasks throughout, the 5000mAh battery of POCO M5 keeps the performance intact always. Providing sufficient juice to a massive battery, its 18W fast charging support (with an in box 22.5W charger) gives a battery backup that lasts for 2 days easily, thanks to the 6nm processor efficiency. Despite featuring a massive battery, POCO M5 is super thin at just 8.9mm.

Price, Offers and Availability

POCO M5 will be available in 4GB+64GB variant at INR 12,499 and 6GB+128GB variant at INR 14,499, respectively. It will be available on Flipkart starting September 13. As part of the Flipkart Big Billion Day sale and limited period offer, ICICI and Axis Bank card holders can avail a flat discount of INR 1,500 and get hands on the all new POCO M5 at just INR 10,999 for the base variant and INR 12,999 for the higher variant. Further, consumers will also get a free 1-year subscription of Disney+ Hotstar and 6 month free screen protection.

POCO M5 Storage Variant Launch Price BBD Sale Discount (for ICICI and Axis Bank card holders) Discounted Price
4GB+64GB INR 12,499 INR 1,500 INR 10,999
6GB+128GB INR 14,499 INR 1,500 INR 12,999

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