Xiaomi launches Mi Max 2 in India at INR 16,999

Featuring a massive 5300mAh battery, Mi Max 2 is an overall upgrade in terms of design, camera, and specifications

Xiaomi was founded in 2010 by serial entrepreneur Lei Jun based on the vision “innovation for everyone”. We believe that high-quality products built with cutting-edge technology should be made accessible to everyone. We create remarkable hardware, software, and Internet services for and with the help of our Mi fans. We incorporate their feedback into our product range, which currently includes Mi and Redmi smartphones, Mi TVs and set-top boxes, Mi routers, and Mi Ecosystem products including smart home products, wearables and other accessories. With presence in over 30 countries and regions, Xiaomi is expanding its footprint across the world to become a global brand.

 

Xiaomi India is the #1 smartphone brand in the online market and the 2nd biggest smartphone brand overall (including online and offline) in Q1 2017, as per IDC.

 

Xiaomi launches Mi Max 2 in India at INR 16,999

Key features of Mi Max 2:

  • 6.44-inch large immersive full-HD Corning® Gorilla® Glass 3 display
  • 5300mAh two-day battery, Quick Charge 3.0
  • 12MP Sony IMX386 1.25-micron large-pixel camera
  • 5MP front camera, 85° wide-angle lens with Beautify
  • Full metal unibody
  • Qualcomm® Snapdragon™ 625 with 14nm FinFET technology (Octa-core 2.0GHz)
  • 4GB RAM + 64GB internal storage
  • Up to 128GB microSD expandable storage
  • Stereo speakers, intelligently switches to stereo in landscape orientation
  • Rear fingerprint sensor
  • IR blaster
  • Dimensions: 174.1 x 88.7 x 7.6mm
  • Weight: 211g
  • Available in Black
  • MIUI 8 based on Android N

Starting fromINR 16,999, Mi Max 2 will be available during the 3rd Mi Anniversary special sale on July 20 and 21, from 10 a.m. on Mi.com and Mi Home.

Following this, Mi Max 2 will be available from July 27 across all online and offline partners of Xiaomi, along with mi.com and Mi Home.

(Online Partners: Amazon.in, Flipkart, Tata Cliq, and Paytm Mall; Offline Partners: Poorvika, Sangeetha, BigC, Lot Mobiles, Ezone, Hotspot, Vijay Sales and Mi Preferred Partners across India)

 

Mi Max redefined the large-screen smartphone category when it launched a year ago, spurring demand in this segment and establishing market dominance in the 6-inch and above market.

 

With a 6.44-inch supersized 2.5D curved glass screen featuring Corning® Gorilla® Glass 3 protection, Mi Max 2 is perfect for watching movies or TV shows on the go. In addition, the stereo speakers on Mi Max 2 intelligently activate in landscape orientation, transforming it into a mobile theater with an immersive audio experience.

 

Mi Max 2 features a Qualcomm® Snapdragon™ 625 (Octa-core 2.0GHz) with 14nm FinFET technology, 4GB RAM, and 64GB internal storage.

 

Available in a gorgeous shade of matte black, Mi Max 2 now features a unibody metal design, that is just 7.6mm at its thinnest point, with rounded edges for better hand-feel, and a rear fingerprint sensor.

 

Mi Max 2 is powered by a massive 5300mAh two-day battery, which provides up to 18 hours of video playback, 57 hours of talktime, or over 31 days on standby. The huge battery means that Mi Max 2 can even charge other smartphones connected to its USB Type-C port. Despite the large capacity, Mi Max 2 is able to charge 68 percent in one hour as it supports Qualcomm’s Quick Charge 3.0 with parallel charging, which allows fast charging while controlling temperature increase.

 

In addition, Mi Max 2 features a 12MP Sony IMX386 1.25-micron large-pixel camera sensor for better photos. At the front, is a 5MP front camera, with Beautify mode for great selfies.

 

Sandeep Saxena

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