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Nikon Unveils its Top-Notch NIKKOR Z 58mm f/0.95 S Noct

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Setting new benchmarks, Nikon India Pvt. Ltd. 100% subsidiary of Nikon Corporation Tokyo, is pleased to introduce its addition to the S-Line range, the NIKKOR Z 58mm f/0.95 S Noct. This Noct lens offers the highest rendering performance in NIKKOR lenses to produce meticulous point-image reproduction, impeccable high-resolving power, crisp details, and beautiful bokeh, all of which allow users to enjoy shooting at a maximum aperture of f/0.95.

This lens inherits the finest design and high precision feel of the renowned Noct lenses from Nikon. Featuring exceptional optical performance that embodies Nikon’s wealth of optical expertise and complementing the Z mount’s large inner diameter of 55mm and short flange distance of 16mm, the lens brings out the beauty of portraits and the brightness of the stars in astrophotography. Exceptionally sharp resolution and clear rendering is realised even at the maximum aperture of f/0.95.

“The state-of-the-art NIKKOR Z 58mm f/0.95 S Noct is one-of-a-kind manual focus lens with the largest maximum aperture of any NIKKOR ever: f/0.95. A testament to delivering ultimate optical performance thanks to the largest mount diameter in the industry. The lens delivers thrilling new capabilities for the Z series mirrorless system with vast depth-of-field control and elaborate bokeh for portraiture, superb point-image reproduction and low-light performance for night landscape. It’s all in an immaculately constructed lens with precision feel and brilliant operability.” said Sajjan Kumar, Managing Director – Nikon India.

NIKKOR Z 58mm f/0.95 S Noct Primary Features

 

Ground-breaking Optical Performance

Capture dramatic nightscapes with ease with the NIKKOR Z 58mm f/0.95 S Noct. While the original Noct rendered point light sources only as thick point images, this new FX-format Noct lens reproduces them as precise point images that showcases the best in nightscapes of the starry sky. Realising a f/0.95 maximum aperture that only the Z mount can achieve, makes it the brightest of all NIKKOR lenses. Crafted with sophisticated lens elements with a high refractive index and Nikon’s very own ARNEO Coat bring exceptionally well-defined and crisp images even when a light source is located within the frame.


Latest Optical Technology for the Highest-Class S-Line model

With the newly adopted ground aspherical lens element, a higher surface accuracy and improved flexibility in material selection is achieved to result in ultimate optical performance and excellent minimisation of various optical imperfections including distortion and spherical aberration. For clarity with almost inexistent ghost and flare effects, the employment of the ARNEO Coat realises ultra-clear and crisp images. In an ideal synergy between technologies, the ARNEO Coat works with the Nano Crystal Coat to effectively minimise reflection over the entire visible light range. This lens construction is crafted to deliver a bright lens with its structure that seeks to receive as much light as possible with remarkably improved compensation capability of many common aberrations.

 

Fine Craftmanship and Superb Operability with High-Precision Feel

From its build to its technology, every component has been thoroughly thought of. This magnificent Noct lens, featuring a stunning exterior design that is finished with metallic material machined from a metal ingot, also comes with a hood that has felt-lined on the inside which helps to further prevent light reflection.

For absolute ease in functionality, the lens information panel enables instant confirmation of aperture, focus distance and depth of field even in dimly lit environments. The number of functions that can be assigned to the lens Fn button has been increased to match those of the Fn1/Fn2 buttons on the camera body.

Delivering stable autoexposure, the electromagnetic diaphragm mechanism within the lens accurately controls the electronic signals from the camera. A highly precise focus ring facilitates focusing with the appropriate amount of torque and a large angle of rotation even with the maximum aperture of f/0.95. Comfortable shooting operation of stills and movies is also ensured with the newly adopted control ring to which selected functions can be assigned. The same control ring also minimises noise caused by changes of settings so a silent and smooth capture on video in particular is made possible

Completing the design of the lens is the superior anti-fouling performance ensured with Nikon’s fluorine coat that is applied to the front lens element, effectively repelling dust and dirt even when it adheres to the lens surface. A dust- and drip-resistant performance rounds up the lens’ perfection.

NIKKOR Z Lens Line-up Expansion

The line-up of upcoming NIKKOR Z lenses will be as follows:

 

Availability

For more information on the new NIKKOR Z 58mm f/0.95 S Noct, and other Nikon products, please visit http://www.nikon.co.in/en_IN/home

The product will be available for purchase in India starting November 2019 at MRP of INR 549,995 only.

Panasonic Launches World’s first 6K digital single-lens full-frame mirrorless camera Lumix S1H

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Taking the cinematography creativity to newer heights, Panasonic India has announced the launch of its latest digital single-lens full-frame mirrorless camera with Lumix S1H for the India market today. Aiming to deliver cinema-quality video output, the LUMIX S1H is the world’s first camera that captures 6K resolution and is capable of video recording at 6K/24p *1 (3:2 aspect ratio), 5.9K/30p (16:9 aspect ratio), and 10-bit 60p 4K/C4K.*1 *2 Offering ultra-high image quality, flexibility and expressiveness for today’s demanding shoots, Lumix S1H is equipped with a full-frame image sensor that combines the professional-level video quality, with the high mobility of the mirrorless camera.

The Lumix S1H has a newly designed 24.2 megapixel full-frame CMOS sensor featuring the Dual Native ISO technology at ISO 640 and ISO 4000 equipping cinematographers to get extremely clean footage even in low light situations that too without any noise. Other key highlights of the Lumix S1H include Full V-Log/ V-Gamut with 14+ stops of dynamic range, 4:2:2 10bit internal recording, Cinema 4K recording at up to 60p and unlimited recording time.

Commenting on the launch, Sandeep Sehgal, Business Chief, Panasonic India, said, “Panasonic has a long history of developing cinematic cameras with its innovative and progressive technology. Lumix S1 H is the latest addition to our range of compact mirrorless system cameras through which we aim to provide value to our users in the full-frame camera market in India. 6K is going to be an important feature that will dominate the market, as it not only allows cinematographers to shoot on higher resolution but also edit the content safety. By integrating the potential of the full-frame sensor, we want to position LUMIX S1H as the ultimate digital mirrorless camera capable of excelling in any situation. We are committed to meet the demands of imaging professionals by challenging the status quo of the photo/video culture in today’s dynamic digital era.”

Cinema quality video and image performance

Outstanding video recording capability is the hallmark feature of the LUMIX S1H, making it an ideal professional tool for filmmaking. The S1H includes a 24.2-megapixel 35mm full-frame CMOS sensor (35.6 mm x 23.8mm) that captures 6K resolution. It features Dual Native ISO that allows users to get the sharpest image with the most accurate details possible. If shot in a dimly lit environment, higher ISO will provide more detail in the highlights. In combination with the optimum signal processing by Venus Engine, the camera achieves high sensitivity and minimum noise. Panasonic is known for its Cinema cameras Varicam and their its superb picture quality has come to be known as ‘Varicam Look’, the V-Log in S1H emulates the same look giving more creative freedom to Filmmakers and bringing the Cinematic look to Wedding and travel Cinematography. It also packs a host of features for professional cinematographers shooting on a mirrorless system such as HDR (High Dynamic Range) in HLG (Hybrid Log Gamma) , Anamorphic 4:3 modes, a waveform monitor and a V-Log View Assist function.

High reliability and operability to support professional work

To avoid shaky shots caused during handheld video recording, the Lumix S1H combines 5-axis Body IS (Image Stabiliser) and 2-axis OIS (optical image stabilisation) that is found in the Lumix S series lenses. This helps in shooting stabilized footage for as low as 6.5-stop slower shutter speed. Moreover, the complete range of the Lumix S-series cameras employs the L-mount system, which gives the users a diverse and future-proof range of products. There is no video recording limit in the camera, permitting users to shoot for as long as their memory card or battery allows (subject to camera staying under the certified operating temperature). The high mobility of the camera is supported by its dual card slots that significantly increases the camera’s storage size limit, read/write speed and also make it very reliable when it comes to corruptibility and failure. The rugged design provides professional photographers with high reliability.

Expandability for creative freedom

Featuring incredibly wide colour gamut, the S1H can record C4K 4:2:2 10-bit 4K 10 bit up to 30p internally, 4:2:2 10-bit option has approximately 128 times the information of 4:2:0 8-bit and is capable of expressing over 1 billion colours. This massive volume of colour information is highly valuable for post-production, making it possible to artistically adjust colour to match the creative vision of the director. S1H is also compatible with Microphone Adaptor (DMW-XLR1), supporting High Quality Audio Input and XLR Line and Mic input. To fulfill ever increasing demand of good quality slow motion, S1H supports VFR (Variable Frame Rate) and helps users record over-cranked / under-cranked videos in C4K/4K, 60 fps, FHD 180 fps, with maximum 7.5x slower speed in 24p. In addition, HFR (High Frame Rate) video of upto Full HD 100p/120p with sound is also recordable even when using auto focus. Varieties of effects are available for producing a slow motion video through the post-production process as well.

Panasonic has also announced the development of a firmware program for the LUMIX S1H full-frame mirrorless camera, which enables the output of maximum 5.9K/29.97p RAW video data to the Atomos Ninja V 4K HDR monitor-recorder over HDMI. The program is scheduled to be launched in early 2020. With this firmware program, the Apple ProRes RAW can be recorded on Atomos Ninja V, which is one of Panasonic’s commitments to provide innovative solutions for professional film creation.

Priced at INR 3,19,990, Lumix S1H will be available starting today across Panasonic’s leading retail outlets.

*1 As a full-frame digital interchangeable lens system camera, as of August 27, 2019 (U.S.). Panasonic research. In Super 35mm-equivalent size.

*2 Corresponding to 4K (4096×2160) as defined by Digital Cinema Initiatives (DCI).

Huawei launches brand new products Huawei FreeLace and Huawei Mini Speaker on Diwali

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Complementing the spirit of the festive season with great sound on the move, Huawei Consumer Business Group India, today announced the launch of wireless earphones, Huawei FreeLace and Huawei Mini Speaker, exclusively on Flipkart.com.

Both the products amalgamate best-in-class style, aesthetics and functionality, offering seamless experiences to customers. The chic and elegant wireless earphone, FreeLace brings a superlative audio experience to users and the portable, water-resistant Huawei Mini Speaker enables them to enjoy uninterrupted access to music, wherever they go.

“The festive season is round the corner and Huawei would like to celebrate it in style, by bringing in products that resonate with our Indian consumers, who are at the heart of everything that we do. We’re sure that the launch of Huawei FreeLace and Huawei Mini Speaker will add to the festive delight, bringing to users an unmatched music experience.” says Mr Tornado Pan, Country Manager (Huawei Brand), Consumer Business, Huawei India.

 

Huawei FreeLace

The all new Huawei FreeLace is the latest revolution in earphone technology. The wireless earphone offers best-in-class blend of impressive sound quality with surging bass and treble, backed by features such as plug and pair, lossless audio, fast charge, voice assistant, crystal-clear voice and lasting battery life.

Standing true to its name, the FreeLace is exquisitely designed. These premium quality earphones promise intelligent connection, seamless interactions and guarantees a whole new experience to users.

The memory metal cable is flexible and skin-friendly, made from nickel-titanium alloy and liquid silicone, making it tangle-free and comfortable.

Priced at INR 4,999, FreeLace is available exclusively on Flipkart.com in Graphite Black, Amber Sunrise, Emerald Green and Moonlight Silver color variants. The customers can also avail a 10% cashback on the purchase of the product. .

Huawei Mini Speaker

Huawei mini speaker is one of the best available compact stereo which help users enjoy music on the go! Weighing only 101 gm, this light and compact body of the speaker makes it a perfect travel companion for music lovers. The easy to pair, full-range speaker is perfectly built to create a truly immersive sound experience with loud and clear audio and deep bass. One could also create a 360° stereo audio by pairing two speakers. The speaker is IPX4 rated for daily water and sweat resistance and lets you enjoy your music even while hiking on rainy days.

The device will be exclusively available on Flipkart for INR 1,999. The customers can also avail a 10% cashback on the purchase of the product.

LG LAUNCHES THE BEST OF G SERIES WITH THE NEW LG G8s THINQ SMARTPHONE

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 LG Electronics (LG) is bringing the exceptional user experience of the G series to customers in India with the introduction of the LG G8s ThinQ. The LG G8s ThinQ is the perfect choice for consumers seeking a premium smartphone, offering many of the stand-out features and technologies applied to the flagship LG G8s ThinQ with unique touches that are popular with target consumers. The smartphone will be available in India starting 29th Sep across retail outlets at INR 36,990

Introduced for the first time on the LG G8s ThinQ, the Z Camera utilizes Time-of-Flight (ToF) sensor technology to bring LG G8SThinQ users a choice of convenient and secure biometric recognition options. Hand ID uses the Z Camera’s ability to scan a user’s unique circulatory pattern using infrared light making unlocking the phone in the dark just as accurate as during the day. The same technology comes into play in Face Unlock, which is also extremely accurate and fast due to the Z Camera’s use of infrared light and 3D point clouds to accurately trace the contours and features of the face. The third new feature that utilizes Z Camera is Air Motion, a touchless command interface that allow users to perform various actions without touching the screen.

Commenting on the launch, Mr. Advait Vaidya, Business Head- Mobile Communications, LG Electronics India, said, “We are extremely delighted to launch the LG G8s ThinQ, which combines the best of G series to redefine the smartphone user experience across regions. With the latest feature of G-OLED Display & Z camera, consumers can now enjoy a secure recognition feature coupled with a cutting-edge camera performance. This latest addition is a testament to our relentless commitment of providing innovation for a better life. We are confident that LG G8s ThingQ smartphone, will elevate the experience of both our existing and future consumer.”

Some of the key features are:

 

Qualcomm® Snapdragon™ 855 Mobile Platform and a vivid 6.2-inch FHD+ FullVision OLED display (2248 x 1080), the LG G8s ThinQ is a multimedia powerhouse. The handset also continues LG’s legacy of superior mobile audio, fitted with stereo speakers that deliver a rich, textured performance and immersive surround sound. The LG G8SThinQ continues the company’s tradition of audio excellence with the inclusion of a 3.5mm headphone jack and DAC.

As the premium smartphone manufacturer to offer a triple-lens camera setup with a wide angle lens, LG continues this now widely emulated design with the LG G8s ThinQ. The improved camera – with the widest field of view to date at 137˚ – allows users to enjoy continuous zoom capability without any lag or color distortion. The exception camera performance of the G8s ThinQ was even recognized by VCX-Forum, a German ratings organization, which ranked the LG device best among the industry’s current smartphones. On the front the device sports a standard lens and the Z Camera, which supports features such as Portrait and Spotlight to help users raise their selfie game. The addition of the Z Camera’s ability to quickly measure distances helps produce portraits with more depth and feel. Spotlight detects the user’s facial curvature and simulates studio lighting to bring a professional quality and dramatic edge to selfies. With Video Depth Control, videos shot on the LG G8SThinQ benefit from a beautiful bokeh effect that puts the subject in sharp focus against a soft, blurred background. And for users tired of shaky video footage, LG G8s ThinQ comes ready with Steady Cam which delivers smooth, clear videos without the use of a gimbal.

 The design of the LG G8SThinQ is all about the user: the stylish, ergonomic smartphone provides easy one-handed operation and oozes understated elegance, features popular with customers in India. Complete with 2.5D Corning Gorilla Glass, it has a polished, seamless finish that is both strong and sophisticated and guarantees a comfortable grip. Standard out of the box are 6G RAM, 128GB storage, MIL-STD 810G compliance and IP68 water and dust resistance. The LG G8s ThinQ will be available in three compelling colors: sleek and modern Mirror Black.

Tech Summary: 

 

Chipset Qualcomm® Snapdragon™ 855 Mobile Platform

 

Display

 

6.2-inch 18.7:9 FHD+ OLED FullVision (2248 x 1080)
Memory

 

6GB RAM / 128GB
Camera Rear – 13MP Super Wide (F2.4 / 1.0μm / 137˚)
12MP Standard (F1.8 / 1.4μm / 78˚)
12MP Telephoto (F2.6 / 1.0μm / 48˚)

 

Front – 8MP Standard (F1.9 / 1.12μm / 80˚)
Z Camera (ToF Technology)

Battery

 

3550mAh
Operating System Android 9.0 Pie
Size 155.3   x 76.6 x 7.99mm
Weight 181g
Network 3G / 4G LTE-A
Connectivity

 

Wi-Fi 802.11 a, b, g, n, ac / Bluetooth 5 / NFC / USB Type-C (USB 3.1 Compatible)
Biometrics Hand ID / Face Unlock / Fingerprint Sensor
Colors Mirror Black
Other
  • Air Motion / Stereo Speakers / AI CAM / Google Lens / Google Assistant / IP68
  • Water and Dust Resistance / HDR10 / Qualcomm® Quick Charge™ 3.0 Technology / MIL-STD 810G Compliance

 

OnePlus Unveils New OnePlus 7T and New OnePlus TV

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OnePlus, the global technology brand, unveiled today its new and highly anticipated OnePlus 7T. Following the launch of the company’s OnePlus 7 series earlier in the year, OnePlus is extending its flagship excellence by bringing its signature buttery-smooth 90Hz Fluid AMOLED display to all of its flagship devices. OnePlus also launched today in New Delhi the company’s first flagship smart TV—the OnePlus TV, a device combining imagination and intelligence to seamlessly connect mobile and home networks for the future of interconnectivity.

The Shenzhen-based technology company has, since founding in 2014, been making flagship devices only to deliver the best Android flagship experience possible to its users. With the launch of its latest flagship products with robust performance, bold designs and an ultra-smooth display, OnePlus aims to enrich the digital experience of consumers across the globe by challenging the incumbents in the smartphone sector with a premium flagship experience.

Today’s launch is the latest milestone in a breakthrough year for OnePlus. After strengthening its position as the top brand in the Indian premium smartphone segment, OnePlus took the momentous leap into the top four OEMs in the U.S. premium smartphone market. The milestones continued in May with the UK release of the OnePlus 7 Pro 5G, OnePlus’ first next-generation phone.

“OnePlus always strives to deliver the best technology and ‘fast and smooth’ experience possible to its users,” said Pete Lau, Founder and CEO of OnePlus. “The OnePlus 7T is a combination of style and substance, with industry-leading technology including the super smooth 90 Hz display, and new triple-camera set-up, and unmatched user experience.” 

The OnePlus TV is currently only available in India.

OnePlus 7T 


This is the OnePlus 7T, our bold new take on flagship excellence. From its stunning design to its robust software and hardware such as the industry-leading 90Hz refresh rate display, the OnePlus 7T is built to impress in every way possible and deliver a fast and smooth flagship experience.

The announcement today of its newest flagship device, the OnePlus 7T, builds on OnePlus’ legacy of combining user feedback with groundbreaking design. OnePlus 7 Pro users fell in love with the industry’s first 90Hz QHD AMOLED screen, and the new OnePlus 7T continues the trend with the unveiling of a new 90Hz fluid display screen.

In development since 2017, the 90Hz fluid display was an early investment into the most highly-used component on any phone, the screen. Built using a new ‘Smooth Formula,’ the 90Hz fluid display is a marriage of software and hardware engineering. The new ‘Smooth Formula’ has sped up the screen efficiency response rate to just 40 milliseconds, 38% faster than a typical smartphone. The new OnePlus 90Hz fluid display is undoubtedly the display of the future, the new silky standard for any flagship smartphone.

Striking New Design 
The new OnePlus 7T features a bold new approach to house its robust triple-camera setup with superior quality within a well-polished circular ring module, striking an elegant balance between the elongated phone body and the three lenses.

Featured in Frosted Silver and Glacier Blue, the OnePlus 7T radiates a soft gleam as light bounces off of its beautifully crafted 4th generation matte-frosted glass material.

Complete Immersion 
With a responsive 90 Hz refresh rate and the latest HDR10+ certification, the OnePlus 7T’s Fluid Display is not just smooth to touch, but also vivid in its display ability and incredibly immersive.

The incredibly smooth 90 Hz refresh rate is enhanced by over 370 optimizations made in OnePlus’ bespoke OxygenOS for seamless visuals and boasts an ultra-responsive touch design.Scrolling through social media or playing the most demanding video game titles on the OnePlus 7T will be more fluid than ever before.

With an astonishing brightness of up to 1,000 nits, content viewed on the OnePlus 7T will be clearer and more vivid even under direct sunlight. The TÜV Rheinland “Eye Comfort” certified display is safer and more comfortable to view at night for some bedtime reading.

With HDR10+ support, the OnePlus 7T is able to produce deeper blacks and brighter whites for more true-to-life visuals for watching movies, playing games and browsing through photos.

Fast and Smooth Performance 
Faster, smoother, and more efficient. OnePlus 7T is powered by the robust Qualcomm® Snapdragon™ 855 Plus Mobile Platform, empowering users to streamline daily multitasking and play the most graphically intensive games and videos with ease.

With blazing-fast UFS 3.0 storage, the OnePlus 7T enables faster file transfers and offers ample room for storing additional files, photos, music and videos. With the further optimized RAM Boost, memory is intelligently allocated the more the flagship is used for an increasingly smoother app performance.

Aside from its robust performance, OnePlus 7T also boasts a set of powerful dual stereo speakers featuring Dolby Atmos® for a more immersive and dynamic movie and gaming experience with or without headphones. Dolby Atmos® audio optimizations construct a crisper, louder and more balanced soundstage for users to stay immersed in the entertainment content.

The OnePlus 7T’s fast and smooth performance is further reinforced by the new fast-charge technology, Warp Charge 30T. The new charging technology is able to fill up the phone within one hour, 23% quicker than Warp Charge 30 and simultaneously keep the phone body cool and charging speed constant even while a graphically intensive game is running.

Our bespoke OxygenOS is the backbone of the fast and smooth experience the OnePlus 7T delivers.  It enhances stock Android with over 370 rigorous optimizations made and boasts a sophisticated design to provide sleek visuals and useful features for more control.

Moreover, OnePlus 7T is the first smartphone officially preloaded with Android 10, Google’s latest version of Android, which offers premium features users can personalize to their wants and needs.

Most Versatile Camera Kit 
Encased in the polished circular module is our most capable and versatile triple camera setup yet, empowering users to capture the world in stunning detail on the go.

The OnePlus 7T features the 48-megapixel Sony IMX586, a ½-inch large image sensor with a 7P lens, a large aperture of f/1.6 and OIS. This powerful sensor is guaranteed to provide users with quality images regardless of the scene being captured. The primary lens is completed by a 2xzoom lens to provide users with a variety of focal ranges to discover new and interesting photo compositions, and a 16-megapixel ultra-wide lens with an expansive 117-degree field of view for wider viewing angles.

Among the various camera modes, the new Macro Mode featured on the OnePlus 7T encourages users to get up close to a focus distance of 2.5cm and discover the stunning details of life that often go unnoticed such as the delicate dew on a leaf or flower petals.

The OnePlus 7T empowers its users by enabling them to shoot videos interchangeably between all three lenses while simultaneously stabilizing the footage by leveraging its superior stabilization technology. To further enrich Nightscapes, users are now able to utilize the ultra-wide-angle lens to incorporate a wider field of view into their shot to capture more of the stunning night-time scenery before them.

The entire camera kit on the OnePlus 7T is optimized with OnePlus’ in-house developed photography engine, UltraShot Engine, to deliver breathtaking photos even in low light settings.

OnePlus TV 


The new OnePlus TV is carefully crafted to deliver a smarter, more intuitive and seamless internet experience from outdoors to indoors through the integration of the most advanced software and hardware available. OnePlus entered the TV industry with the same “Never Settle” mindset it brought to the smartphone industry almost 6 years ago when it released its first devices in 2014. The launch of the OnePlus TV brings more than a premium television set, offering industry-leading picture and sound quality, stunning exterior design and a curated streaming experience. OnePlus has redefined what role the TV plays in the home through a seamless connection between the smartphone and TV.

The OnePlus TV introduces a new device built to be the central hub of a connected smart home, integrating the different technological aspects of everyday life by converging mobile with space-based technologies. The OnePlus TV is the company’s first step into the connected home market, bringing seamless and intelligent interactions with immersive content consumption into the center of the home. Hungama, Eros and Zee5 content has been deep-integrated into the OnePlus Play dashboard. Other content partners include Amazon Prime Video, Hotstar, SonyLiv and Youtube.

The OnePlus TV will first be available to its passionate and supportive users in India, where the company is celebrating five years of exceptional, community-driven growth. OnePlus has established strong relationships with India-based content providers to guarantee TV users have access to their favorite programs. In the future, OnePlus plans to launch TVs in China, Europe and North America, after securing relationships with local and regional content providers.

The landmark debuts continued today with the announcement of OnePlus’ first-ever smart TV devices, the OnePlus TV 55 Q1 and the OnePlus TV 55 Q1 Pro. Both devices will first be available in India.

“We didn’t want to make an ordinary smart TV, we wanted to make a TV that would meet the highest standard in the industry, and one that would be a breakthrough in users’ home internet experience,” said Lau.

Sleek Minimalist Design 
OnePlus TV features superior craftsmanship and embodies the company’s elegant and minimalist design philosophy. The TV body boasts a slim unified profile to fit into any living room setting and interior décor without adding clutter.

With a nearly bezel-less screen and a moving soundbar, OnePlus’ smart TV provides an even more immersive and riveting home entertainment experience.

Display 
OnePlus TV’s 55-inch 4K QLED display is capable of delivering a more vivid and dynamic picture quality for content viewed on the screen. With a very high color range of NTSC 120%, images and videos are always rendered in crisp quality and more vibrant colors.

With Dolby Vision and HDR10+ support, images displayed on the OnePlus TV are constantly optimized on a scene-by-scene (and even frame-by-frame) basis, rendering more detail and better color accuracy to be displayed across all content displayed.

OnePlus TV houses a powerful Gamma Color Magic chipset to help with picture processing and rendering. The platform works by using a collection of carefully optimized algorithms to deliver smoother, clearer and more natural viewing experience with videos whether it’s ultra HD content streamed online or over satellite services.

Alluring Sound 
Nestled within the OnePlus TV is a powerful 50W 8-speaker setup to deliver the most dynamic and three-dimensional soundstage.

With 4 full-range front-facing speakers, 2 front-facing tweeters for the highs and 2 rear subwoofers for the bass, a richer and more immersive audio experience is established for replenishing the living room with the most haunting audio from the OnePlus TV.

Powered by Dolby Atmos for a cinematic sound, the OnePlus TV is able to provide a surreal surround sound experience, bringing normally unheard audio clarity to life across all sound channels.

OxygenOS TV  
The OnePlus TV is powered by Android TV for a seamless transition from the company’s flagship devices to the big screen.

OnePlus also cooperated with Google and Amazon to bring the American technology giant’s respective smart assistants, Google Assistant and Alexa, onto the OnePlus TV.

Advanced integrations through the OnePlus Connect app provides users with additional control such as TypeSync, Quick App Switch, Smart Volume Control, Screenshots and more to enjoy a simpler and more intuitive smart living experience.

The OnePlus TV is currently only available in India.

SKU-wise Price, Availability and Offers

Product  Configuration  Price in INR
OnePlus 7T Glacier Blue 8+128 37,999
OnePlus 7T Glacier Blue 8+256 39,999
OnePlus 7T Frosted Silver 8+128 37,999
OnePlus TV 55Q1 Pro N/A 99,900
OnePlus TV 55Q1 N/A 69,900
Bullets Wireless 2 (Olive Green) N/A 5,990

Customers will also be able to purchase the OnePlus 7T and experience the new OnePlus TV at the exclusive pop-ups in Bangalore, Mumbai, Delhi, Hyderabad, Chennai, Pune, Kolkata and Ahmedabad starting at 2:00pm exclusively on 27th September 2019. Open sales for both the OnePlus TV and OnePlus 7T begin on 28th September 2019. Prime Early access sale on Amazon.in and sale on oneplus.in begins at 12:00pm on 28th September 2019. Open sale on Amazon.in begins at 12:00am on 29th September 2019.

Offers are as follows:

  1. Customers are entitled to launch offers including up to INR 1500 instant discount on the purchase of OnePlus 7T through HDFC Bank credit and debit cards across channels including oneplus.in and OnePlus exclusive offline stores and select partner retail outlets.
  2. Starting 28th September 2019, users purchasing the OnePlus TV on Amazon.in will be entitled to get INR 5000 Amazon Pay cashback and additional instant discount of INR 2000 for purchases made through SBI debit and Credit cards. Users purchasing the OnePlus 7T can avail an instant discount of INR 2000 on purchases made through SBI credit and debit cards.
  3. Starting 5th October 2019, users can avail an instant discount of INR 4000 on purchase of the OnePlus TV 55Q1 and INR 5000 instant discount on the purchase of the OnePlus TV 55Q1 Pro using HDFC Bank debit and credit cards.
  4. Additionally, 3 months of no-cost EMI is available on select channels on purchase of the OnePlus 7T across channels and 6 months of no-cost EMI on all popular bank credit and debit cards on purchase of the Oneplus TV on Amazon.in.
  5. Additionally, OnePlus has teamed up with Airtel to offer several benefits. In addition to doubling data benefits, the partnership will also offer accessories voucher for oneplus.in for INR 500, 3 months free Netflix membership, a 1 year free Amazon Prime Video membership, Airtel TV Premium membership, a Wynk membership as well as Airtel Secure.

The OnePlus 7T will be available starting on Amazon.in, oneplus.in, all OnePlus exclusive retail stores as well as partner stores. The OnePlus TV will be available on Amazon.in and will be available for experience at all OnePlus Experience Stores.

Panasonic & Lemma Technologies Launch SignEdge Display Network; an end-to-end solution for Digital Out-Of-Home (DOOH) Advertising

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Panasonic India, a diversified technology company, along with Lemma Technologies, leaders in programmatic DOOH advertising, today launched SignEdge Display Network (SDN), an end-to-end Digital Out-of-Home (DOOH) advertising solution, providing retailers and owners of digital screens a new platform that brings flexible, controlled and cost-effective means to sell their digital advertising space to a larger audience. Through this collaboration, Panasonic aims to expand its technology benefits to a larger retail ecosystem by enabling the new SDN technology with Lemma Technologies digital advertising platform.

Developed at the Panasonic’s India Innovation Centre (IIC), SDN solution helps digital screen retailers and owners to reach out to advertisers for selling their DOOH spaces in real-time through an online platform, expand their reach to advertisers in multiple locations, benefit from dynamic pricing and profit from measurement metrics based on advertisement slot sales. It also enables them to generate additional advertising revenues for the unutilized slots on the existing screens. A brand or a retail outlet using SDN enabled DOOH will not only be able to display ads or branded content relevant to their customers but would also have access to various digital advertisers made available via Lemma’s ad exchange platform – thus ensuring optimal usage of digital screens.

The Panasonic SDN comes with an unique technology and infrastructure, allowing seamless integration capabilities with third-party software’s and applications in digital screen retailers network,  enables creation and organization of reports on the DOOH display status with content management system (CMS) software, and offer cloud management services enabling its users to minimize their hardware setup.

Commenting on the launch, Mr. Vijay Wadhwan, Director, System Solutions Division, said, “There is a wide array of opportunities in the programmatic publicity ecosystem and with our SignEdge Display Network (SDN) platform, we are taking a leap forward in the industry. Our solution will fairly resolve multiple industry challenges while streamlining the business operations for digital screen retailers and owners and will create additional revenue streams for them. Our solution will also help digital screen retailers with data-driven insights, helping them make informed decisions on their DOOH inventory utilization with advertisers.”

With Digital screens being an indispensable part in today’s infrastructural development, our solution with Panasonic SDN creates an opportunity for screen owners to leverage this asset to their advantage. Integration with SDN put’s these screen owners ahead of the curve, with capabilities of serving, tracking and measuring ads much like how mobile and web ads are served today. SND enabled screens would be perceived as digital ready, thus putting them at the forefront of the digital ecosystem” said, Mr. Gulab Patil, Founder & CEO Lemma Technologies. 

The Panasonic SDN also comes with an intermediate web-based digital advertising platform which enables advertisers to check the details for all of the available screens listed by digital screen retails and owners on the SDN. It also increases the property operation efficiency with increasing the number of advertisers for the same screens at the same place and is beneficial for digital screen retail owners. Through Panasonic’s SDN the advertisers can easily find the appropriate places for providing the advertisement on DOOH, check the screen details without a site visit, get reports and feedback for each digital advertisement. Panasonic SDN will be integrated with Lemma’s ad exchange platform, wherein Lemma will facilitate connecting digital advertisers to screens owner’s basis the brand’s requirements. The advertisement requests from the advertisers will be processed through Lemma’s ad exchange platform and then will be delivered on screens connected to the SDN platform that are most relevant to that advertiser.

Xiaomi launches Redmi 8A with 5000mAh battery, USB Type-C port and 18W fast charging

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Xiaomi, India’s number one smartphone and smart TV brand, today extended the bestseller Redmi A series with the all new and upgraded Redmi 8A smartphone with improvements on all fronts.

Redmi 8A was launched in an innovative format with Xiaomi employees starring in the launch show. Redmi 8A ships with a massive 5000mAh battery, allowing users long hours of usage with every single charge. Xiaomi has once again set the standard for better customer experience by introducing USB Type-C 18W fast charging support for the first time in this price segment as well as enabling a much better camera experience through a large 1.4μm pixel camera with Sony’s IMX363 sensor.

Anuj Sharma, Chief Marketing Officer, Xiaomi India said, “Redmi A series has been the number one smartphone series for India with Redmi 5A and Redmi 6A leading the market since Q2 2018 to now. Each smartphone in the Redmi A series has redefined entry-level smartphones in India. Redmi 8A is taking the game to the next level with features such as a huge 5000mAh battery, 18W fast charging support, USB Type-C and Sony IMX363 that is usually found in flagship smartphones. We have worked hard in ensuring that Redmi 8A delivers the highest quality with P2i nano coating, and Gorilla Glass 5 along with the best specs for its honest pricing to all our Mi Fans.”

With a 6.22-inch (15.8cm) Dot Notch HD+ display, Redmi 8A features an aspect ratio of 19:9, promising an immersive experience and overall ergonomics. The Aura Wave Grip design extends the ergonomics of the phone to the outside of the body, with fine, textured patterns that make it extremely easy to grip the phone while at the same time reducing fingerprint residues to a minimum.

With the aforementioned 5000mAh high-capacity two-day battery, Redmi 8A comes with support for 18W fast charging support on the Type-C port (10W fast charger inside the box). Redmi 8A is powered by the Qualcomm® Snapdragon™ 439 octa-core chipset and available in two variants — 2GB/32GB and 3GB/32GB, featuring a 2+1 dual SIM slot with dedicated microSD card support that allows further storage expansion up to 512GB. Redmi 8A retains the popular feature which allows users to playback FM radio without the need of connecting their earphones.

One of the most significant upgrades on Redmi 8A is on the camera front; it now comes with a 12MP Sony IMX363 sensor, making it the only smartphone to feature the acclaimed image sensor. With that, Redmi 8A users will be able to take advantage of fast and accurate Dual Pixel Autofocus. The main camera comes with an aperture of f/1.8, and delivers photographs with a large pixel size of 1.4μm. On the front, Redmi 8A sports an 8MP selfie camera; both the front and rear cameras on Redmi 8A are capable of taking AI Portrait mode shots.

Xiaomi’s relentless focus on quality means that Redmi 8A comes protected with Corning® Gorilla® Glass 5, while P2i’s nano-coating making the smartphone splash resistant.

Redmi 8A: Quick Specs

Redmi 8A
15.8cm (6.22”) 19:9 HD+ Dot Notch display
12MP Sony IMX363 rear camera with 6P lens, dual PD
8MP front camera with AI Portrait mode
Octa-core 2.0GHz Qualcomm® Snapdragon™ 439
2GB/32GB and 3GB/32GB variants
Dual SIM + dedicated microSD slot (expandable up to 512GB)
5000mAh battery
AI Face unlock
Wireless FM radio
Corning® Gorilla® Glass 5 protection
P2i splash proof nano-coating
156.48 × 75.41 × 9.4mm

Availability

Redmi 8A will be available in Midnight Black, Sunset Red and Ocean Blue colour variants. The 2GB+32GB variant will be available for INR 6,499 and the 3GB+32GB variant will be available for INR 6,999 across Mi.com and Flipkart starting 29th September, 11:59pm. Availability at Mi Homes will commence 30th September onwards, and will soon be available across all other offline stores.

TECNO SPARK 4 makes it global debut in India, strengthens budget segment of smartphones

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TECNO, the fastest growing offline smartphone brand of India which has set a benchmark in the mid-range 7K—15K segment through its successful CAMON series has recently added ‘SPARK’ series to the brand portfolio. TECNO SPARK series aims to strengthen the entry level segment in smartphones and target consumers who are aspiring to buy their first smartphone or upgrading from feature phones.

Earlier this month, the brand had launched TECNO SPARK’s two new devices including TECNO SPARK Go and TECNO SPARK 4 Air. Within 15 days of launch, TECNO SPARK Go has become a best-selling most affordable dot notch display smartphone at INR 5499. Adding joy to the festivities, every SPARK Go buyer gets free Bluetooth earpiece worth INR 799.  On top of it, it’s unique ‘111’ promise including 1-time screen replacement, 100 days’ free replacement, and 1-month extended warranty on all the devices.

TECNO is upping the game with India’s first strategy with the launch of TECNO SPARK 4, the brand is offering the 6.52-inch HD+ dot notch display, biggest screen in the segment. The newly launched smartphone will go on sale starting September 20th and will be available across 35,000+ offline retail stores.

Commenting on TECNO SPARK 4 India’s-first launch, Mr. Arijeet Talapatra, CEO TRANSSION India said, We are committed to our diverse consumer’s base with our expansive product portfolio and the   global debut of TECNO SPARK 4 in India is a testimony of our deep commitment to ‘India-first’ approach. Since the brand entry in India, TECNO’s mantra has been to strengthen the budget to mid-budget smartphone category by introducing the features which are not available at such price points. With SPARK series in our portfolio we are focusing on capturing the 5K to 10K smartphone category of India where the consumer is more willing to experiment with the product. The SPARK series is a perfect blend of style, superior display, camera capabilities with AI integration and performance at affordable price points. We are optimistic that the new range will be well-received by the audience & will add spark to their festivities.”

 

TECNO SPARK 4 is available in two variants: 3GB + 32GB at INR 7999 and 4GB + 64GB at INR 8999.

 

Features that makes new TECNO SPARK 4 a must buy:

Adorned with beautiful design and biggest display in the segment: Notching up its game, the new SPARK 4 brings in 6.52-inch HD+ dot notch display with 20:9 aspect ratio and 450 nits screen brightness giving an immersive viewing experience making it a perfect smartphone to enjoy seamless content, reading and browsing.  Designed to impress, TECNO Spark 4 is built with 2.5D curved and fluidic edge design, which gives it a premium look. With the width of 75.9mm and 8.2mm thickness the smartphone is light weighted and is easy to hold.  Available in the beautiful colors: 3+ 32 GB variant is available in the colours of Vacation Blue & Royal Purple while 4GB + 64GB is available in Bay Blue and majestic purple. The smartphone looks exquisite and makes an ideal device for consumers who want their brand to reflect their personal style.

Advance triple rear camera in the budget segment: Coming to the optics, the TECNO SPARK 4 sports a triple rear camera setup aligned vertically – with a 13megapixel main camera with f/1.8 aperture, a 2-megapixel depth camera, and a third low-light camera sensor.TheRear camera features include PDAF, dual LED Flash support, eight scene modes, AR Stickers, Custom Bokeh, AI HDR, AI Beauty, Panorama, and more to enhance overall photography experience.

 

Be in the Spotlight with AI selfie: While 8MP front camera comes with customizable flash helps make clear video in low light by adjusting brightness as per the environment for best captures and brighter selfies in any lighting condition.  The Beauty Mode enhances your skin tones and other blemishes to present the perfect selfies. The front camera features include AI Beauty Mode, Portrait Mode, in-build localized AR Stickers, Wide Selfie Mode for better selfie experience

Seamless performance: Hooked to gaming and hate lags? Well, fret not. TECNO Spark 4 comes with massive 4GB RAM and 64GB ROM which is further expandable upto 128GB variant that lets you reap the benefits of multi-tasking easily. Under the hood is Helio A22 Quad core processor combined with the latest Android 9 pie operating system that will further enhance your smartphone experience.  For gaming lover, based on machine learning technology, the smartphone boosts the gaming performance using ‘game acceleration mode’. It enables you to choose different options like quality, priority, equilibrium mode, smooth mode and so on. It also blocks unwanted notifications for uninterrupted gaming. Games like PUBG Mobile run on High settings easily. The smartphone comes with anti-disturb feature to give users a more immersive experience in the game.

Massive battery: TECNO Spark 4 is bestowed with beefy 4000mAh battery which gives upto 26 hours of calling Time, 6 Hours of Video Playback, 6.9 Hours of Gaming, 110 Hours of audio playback. The AI power management in the smartphone tracks the consumer usage pattern of the smartphone and optimizes the battery life according to the usage. Now experience, multi-tasking, gaming, video viewing, calling, clicking and more without the hassle of battery draining out.

Dual Security features: TECNO Spark 4 comes with category-defining face Unlock that doesn’t unlock when eyes are closed. Another highlight of the phone is its unique localized feature of an anti-oil fingerprint sensor that provides hassle free access to the phone under all Indian lifestyle and weather conditions.

TECNO SPARK portfolio consist of 4 smartphones:

 

Smartphone Price Display Camera Storage
TECNO SPARK GO INR 5499 6.1 inch HD+ Dot notch 5 MP AI Selfie / 8MP AI Camera 2GB + 16 GB
TECNO SPARK 4 Air INR 6999 6.1 inch HD+ Dot notch 5 MP AI Selfie / 13MP + VGA AI Camera 3GB + 32GB
TECNO SPARK 4 INR 7999 6.5 inch HD+ dot notch 8 MP AI Selfie / 13MP + 2MP + VGA AI Camera 3GB + 32 GB
TECNO SPARK 4 INR 8999 6.5 inch HD+ dot notch 4 GB + 64 GB

 

MG Motor India partners with tech giants to launch the MG Developer Program & Grant for Mobility Ecosystem

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In a development that underlines its commitment to enabling a robust new age mobility ecosystem in the country, marquee carmaker MG Motor India has today announced the introduction of its MG Developer Program & Grant. Launched in collaboration with leading technology companies such as SAP, Cognizant, Adobe, Airtel, TomTom and Unlimit, the initiative is aimed at incentivizing Indian innovators and developers to build futuristic mobility applications and experiences. The program also brings in TiE Delhi NCR as the ecosystem partner.

As part of the MG Developer Program & Grant, MG Motor India will provide innovators with an unparalleled opportunity to secure mentorship and funding from industry leaders. Shortlisted ideas will receive specialized, high-level mentoring and networking opportunities to assist with the practical development of the solution, business plan and modelling, testing facilities, go-to-market strategy, etc. Winning ideas will also have access to a grant, the amount of which will be decided by the jury, on a case-to-case basis.

Speaking on the launch of the MG Developer Program & Grant, Rajeev Chaba, President & MD, MG Motor India said, “The automobile industry is currently witnessing sweeping transformations in the space of connected, electric and shared mobility. MG aims to take this revolution forward with its focus on attaining technological leadership in the automotive industry. We have partnered with leading tech giants to enable start-ups to build innovative applications that would enable unique experiences for customers across the entire automotive ecosystem. More partners are likely to join the program in due course.”

“The MG Developer & Grant Program is the latest in a series of initiatives as part of our commitment to innovation as a core organizational pillar. The program will ensure proper mentoring from over 20 industry leaders for start-ups, laying a foundation for them to excel in the future and trigger a stream of newer Internet Car use-cases that will, in turn, drive adoption of new technologies within the Indian automotive ecosystem. It has been our commitment in the market and Innovation is our key pillar,” said Chaba.

The MG Developer Program & Grant will initially focus on driving innovation in the following verticals: Electric Vehicles and Components, Batteries and Management, Charging Infrastructure, Connected Mobility, Voice Recognition, AI & ML, Navigation Technologies, Customer Experiences, Car Buying Experiences, and Autonomous Vehicles. The Program will award grants ranging from INR5 lakhs to INR25 Lakhs. The program will be open to both external developers – including students, innovators, inventors, startups and other tech companies – and internal employee teams at MG Motor and its program partners.

Details of the program and important dates are available on the website http://bit.ly/mgdeveloperprog . Applications can be submitted starting today. Winners of the grant from the first cohort are likely to be announced in December 2019. Next cohort details would be announced thereafter

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